The Invested Investor: The new rules for start-ups, scale-ups and angel investing

Do you see angel investing as much more than just putting up the money? Are you willing to risk your money and work hard, even though you know the chances of success are slim? Do you get a thrill from helping others? Or are you looking for investors in your company who will provide real engagement and expertise as well as funds? This book is for angels and entrepreneurs want to understand some of the potential pitfalls of angel investing and how to avoid them – or at least lessen their impact. So if you want to help entrepreneurs build successful businesses, or if you are an entrepreneur who wants to build successful relationships with angel investors, read on. Written by Peter Cowley with help from many angels and entrepreneurs, this book includes plenty of anecdotes about failures (and successes) and lessons learnt, the hard way. Described as a readable reference book, it can be read in one sitting, yet contains guidelines and checklists to help angels and entrepreneurs on their journey from first meeting to eventual success or demise. ABOUT THE BOOK The most readable business book for angels and entrepreneurs. Written by serial entrepreneur and seasoned angel investor Peter Cowley, this book describes the key ingredients for becoming an invested investor and what it takes to work with an invested investor, whilst guiding you through the business journey. Aimed at angel investors, entrepreneurs, and anyone interested in start-ups, The Invested Investor shows what it takes to be an angel investor that adds more than just money and best practice for working with angels. You will learn from the experiences of serial entrepreneurs, seasoned angel investors, and many more from the start-up ecosystem. The book intends to reduce mistakes, increase honesty and create more successful exits. It will guide the reader on how to raise a start-up and build a scale-up. ABOUT THE AUTHOR Peter Cowley is the President of the European Business Angels, Chair of the Cambridge Business Angels, has invested in more than 63 companies with 5 successful exits and 9 unsuccessful exits. He is a serial entrepreneur, with the Invested Investor being his 11th start-up. With decades of experience on both sides of the journey, he wants people to learn from other's mistakes, and be more open and honest with each other. The relationship between entrepreneur and investor is so strong that lying and deception will only cause problems. We all want to see more successful businesses! Read more